Tuesday, 15 July 2014

Research 4 - By Ashley Thorpe - BBC Look East


I analysed a broadcast of BBC Look East, which is from the area from which I want to make my News show. This is a link to the clip that I analysed. https://www.youtube.com/watch?v=GyegWJ-yjlI



The clip started off with a very short title sequence, showing the name of the news show and the organisation that has produced it, which in this case is the BBC. The colours in this title sequence match the house style colours of all BBC news shows, which are red and white. It then goes onto a preview of what is in the show, with talking from the presenters on each story, summarising it. The theme music of the show playing in the background, which has the volume turned down when anyone is speaking.



It quickly cuts to a mid-two-shot of the two presenters of the show, sitting behind a desk. The male presenter introduces the female presenter, who then introduces the other stories on the show.  The rest of the stories have a consistent theme from the first story, pre-introduction of theme music, which is reduced in volume when someone is speaking.

 



There is another cut to a different female presenter, who introduces more stories from the area, however, these stories are more concentrated to the western part of East Anglia and this is shown as they are from Northampton and Milton Keynes. Throughout the clip, you can see the main house style colour of red through the computers and glass in the background.



 

In the main title sequence, there are small clips of places in the area, as well as the names of places in the area, just so that the viewers will know where the stories are coming from specifically if they aren’t from the area. 

 



The next shot is of the two main presenters again, this time however, they are properly introduced by a graphic along the bottom of the screen, which is using the repeated house style of red and white. The BBC logo is in almost all of the graphics and title sequences for brand recognition purposes, just so that the people know who is producing the programme. During the major stories, they usually feature prerecorded clips of the events. The recording usually has the newsreader doing a VoiceOver of the story surrounding the footage, possibly with an interview with someone featuring as part or being involved in the story.



As with almost all regional news shows, the weather forecast comes at the end of the show. They usually use a map of the UK or a map of the region to show the weather, followed by an overall outlook of the week or the next 5 days. This usually features a graphic of the outlook with temperatures during the day and night. It also features a mid-shot of the weather presenter, who usually has a PowerPoint-style remote control to advance and pause the weather forecast animation.

 

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